It’s easy to explain. Take for example when a child hands you a drawing they made of the family in stick figures. How amazed are you? How much do you study it? Now whilst you know your child’s picture is probably not going to be the next Picasso, your...
Well, the simplest way to explain Augmented Reality is Pokemon Go. When viewed through our smartphone camera’s, we see a Pokemon that flies around seemingly in our real-life surroundings. So what is it? Augmented Reality sounds complex but its simple. Augment...
There is no question about it. The world wants customisation. Take a close look at every product you see today. It doesn’t make if you are looking at Clothes, Confectionary, Vehicles, Homewares or Gifts, consumers have spoken. They want choice and they want it...
